World Alzheimer's Month 2016

The theme for the 2016 World Alzheimer's Month campaign was ‘Remember Me’, encouraging people from all around the world to learn to remember those that are living with dementia and their care partners, but also not to forget about loved ones who may have passed away. Over 70 Alzheimer associations around the world focused campaigns on advocacy and public awareness with a busy month of activities.

September's campaign was launched with a video by Executive Director Marc Wortmann explaining the importance of the month as a key vehicle for greater awareness, recognising the historic development of a Zero Draft Global Action Plan on the Public Health Response to Dementia by the World Health Organisation (WHO) as a huge achievement in 2016. Development of the plan follows calls for the adoption of a resolution on dementia by WHO Member States on World Alzheimer’s Day 2015. The video urged that more should be done to provide support for the majority of those with dementia who live in low and middle income countries.

Dementia Alliance International marked September’s campaign by writing a blog post a day, discussing a wide range of topics, and on World Alzheimer’s Day, his Holiness Pope Francis made a special appeal to those gathered in St. Peter’s Square to remember those living with dementia and their families.

The World Alzheimer Report 2016: Improving healthcare for people living with dementia was launched by ADI and members in 4 countries, arguing that a transformation in dementia healthcare is needed by equipping the greater role of primary care doctors and establishing a clear, coordinated and collaborative approach to dementia healthcare.

September is a time for action, but it is also a time to think about the impact of dementia, a disease that will affect more and more people as the years pass. On Twitter, the hashtags #WAM2016 and #RememberMe gained over 3 million impressions from more than 700 tweets as many people took to social media in support of the campaign.

Each year, more countries take part in World Alzheimer’s Month and thanks to Alzheimer associations around the world, awareness of dementia is improving. These organisations provide support to millions of people and continue to advocate for improving the quality of life for those living with dementia and their care partners.

We would like to thank everybody who was involved in the campaign and look forward to World Alzheimer's Month in 2017.