Groundbreaking exhibition and book arrive in London, New York and Geneva

3 March 2012 - Cathy Greenblat, a photographer based in France, has dedicated the last ten years of her life to reducing the stigma associated with dementia worldwide. The results of her pioneering cross-cultural photographic project are gathered in an important new book Love, Loss, and Laughter: Seeing Alzheimer’s Differently. The book is a companion to exhibitions that have been touring for the past two years at prestigious venues in locations including Washington DC, Glasgow, Toronto, Nice, Madrid and Salamanca.

Delegates attending ADI’s 27th International Conference from 7 to 10 March can visit Cathy’s exhibition at University College London, UK from 5 to 16 March. A second exhibition will be held at Pace University, New York, USA from 15 March to 28 April and at the Palais des Nations in Geneva from 3 to 16 April.

The book, which is endorsed by ADI, presents more than one hundred of Cathy’s photographs taken in homes, memory clinics, day programmes, and residential centres in the USA, Canada, Japan, France, India, Monaco and the Dominican Republic. Cathy melds her images and text with thoughtful quotations and excerpts from care partners, medical practitioners, social care providers, researchers, and people living with dementia diagnoses that present a wealth of practical, upbeat information and advice.

Cathy, who has provided photographs for all three World Alzheimer Reports and numerous other ADI and member publications, will be present at the Opening Ceremony of ADI’s International
Conference in London on 7 March for the launch of the book. The USA launch takes place in New York on 14 March.

If you are interested in hosting or sponsoring the exhibition or you have a good connection to a foreign publisher please contact to discuss how you can be involved. Additional
invitations and suggestions are also welcome. The book is well-priced and bulk purchases of 50 or more copies for training and special events are available from the publisher.