Dementia one of six global issues eligible for £10 million Longitude Prize

13 June 2014 - UK residents are being urged to cast their vote for dementia to win a £10 million research investment prize. Should dementia be selected, the task will be to develop new assistive technologies that can support people and help them live independently for as long as possible.

Alzheimer's Disease International (ADI), Alzheimer's Society, Alzheimer Scotland, Alzheimer's Research UK and Dementia UK are all working together to encourage their supporters to help secure the funding.

Relaunched to celebrate its 300th anniversary, the Longitude Prize aims to encourage investors and scientists to help find solutions for six major challenges facing the world today. The themes are water, flight, antibiotics, paralysis, food and dementia.

The Prize, run by the innovation charity Nesta and the Technology Strategy Board, will see the UK public vote to decide which one of six challenges will be chosen, with the £10 million investment going to the individual or group who develop an innovative solution.

Marc Wortmann, Executive Director of ADI said: "Every 4 seconds, someone in the world develops dementia. There are now 44 million people worldwide living with the disease, 62% of which live in low and middle-income countries. By 2050, this number will treble to 135 million. As a result, dementia will be the most serious health crises of the 21st century. A £10 million investment into developing assistive technologies will go a long way to helping people live well with the disease. Alzheimer’s Disease International would urge the public to consider voting for dementia for the specialism of this prestigious prize."

Please note the vote is only open to UK residents. You can vote online or via text by sending DEMENTIA to 60011. Each person can cast up to three votes. Voting closes on 25 June 2014.