Big Summer Cycle raises funds for World Alzheimer’s Month

29 July 2016 - Cyclists from Siemens will ride 2,400km in support of World Alzheimer’s Month from the 1-15 September 2016. Siemens Big Summer Cycle will form part of a global campaign by Alzheimer’s Disease International (ADI) to focus attention on dementia and tackle stigma. 

More than 60 Cyclists will travel 2400km to 15 locations in 5 countries in the hope of raising £45,000 ($60,000) to be split equally between ADI, the Juvenile Diabetes Research Foundation and Worldwide Cancer Research and has already raised more than £2,400 ($3,200).

ADI encourages individuals and companies to donate now on the Big Summer Cycle website at http://www.bigsummercycle.com/

Marc Wortmann, Executive Director of Alzheimer’s Disease International, explained why support for World Alzheimer’s Month is so important;

“We are really excited to have the support of so many cyclists riding for the Big Summer Cycle. World Alzheimer’s Month is a critical time for highlighting the global message that action on dementia is urgent – and affects everyone no matter whom, or where you are. The support from Siemens will add to events by our members in more than 80 Alzheimer’s associations around the world, challenging stigma and attracting the attention of policy makers and global leaders.”

Funds raised will help ADI provide resources, training and support for 85 Alzheimer’s associations around the world, with a focus on establishing new associations and improved dementia awareness in low and middle income countries. Dementia affects 46.8 million people worldwide, reaching 131.5 million by 2050.