ADI and Bupa launch new Global Dementia Charter

18 April 2013 - Together with international healthcare company Bupa, ADI today launched a joint Global Dementia Charter, ‘I can live well with dementia’ that, for the first time, outlines the rights that people living with dementia around the world should be able to expect to allow them to live well.

Bupa and ADI are calling for governments to develop National Dementia Plans to make dementia a national public health priority and ensure the 10 point Charter becomes a reality. Currently only nine countries – UK, Australia, Denmark, Finland, France, South Korea, USA, Norway and the Netherlands – have a national dementia plan.

The joint 10 point Charter has been written from the perspective of someone living with dementia and can be used as a benchmark against which national dementia care and support can be judged.

The Charter outlines what should happen at each stage of the dementia journey, from an individual having the right to a diagnosis in order to help them plan for the years ahead when their needs will change, right through to families having adequate support when a loved one passes away.

The Charter is supported by ‘enablers’, a list of actions and accountabilities that outlines what families, friends, carers, healthcare professionals, commissioners or purchasers of care, healthcare providers, society and governments can do to improve dementia care and support in their country, alongside the development of a national plan.

Stuart Fletcher, CEO, Bupa, said of the collaboration: 'An ageing population around the world means that improving dementia care and support is one of our generation’s greatest healthcare challenges – a challenge we must tackle.  With ADI, we intend to help countries to make dementia care and support a public health priority to improve the lives of millions of people living with the condition, and see greater support provided to their family and friends.”

'For the first time, our Charter articulates what people living with dementia around the world should be able to expect,' stated Marc Wortmann, Executive Director at Alzheimer’s Disease International. 'With Bupa, we’re calling for governments and policy makers to develop National Dementia Plans, which we know is the single most impactful mechanism to shape national dementia care for a generation.'

'People with dementia sometimes feel alone and ignored because the condition is widely misunderstood and people are often nervous to talk about it,' said Professor Graham Stokes, Director of Dementia Care at Bupa. 'But in the same way that someone with cancer is able to be involved in decisions about their care, someone with dementia should be too.  Our Charter champions best practice at each stage of the condition to ensure the person has a good quality of life and loved ones around them are properly supported.'

Read the Global Dementia Charter, 'I can live well with dementia'