News Release

Queen Sofía of Spain becomes ADI Ambassador

05 March 2018

[Read this news release in Spanish]

  • Every three seconds someone in the world develops dementia
  • Global Ambassadors support awareness and champion global change
  • Alzheimer’s Disease International (ADI) supports Alzheimer associations in over 90 countries

05 March 2018 – Queen Sofía of Spain has become an Honorary Ambassador of Alzheimer’s Disease International (ADI), in recognition of her significant personal dedication to dementia research and careglobally.

Queen Sofía is also Executive President of Fundacion Reina Sofia and Honorary President of Confederación Española de Familiares de Enfermos de Alzheimer (CEAFA), the national Alzheimer association and member of ADI in Spain.

Paola Barbarino, CEO of ADI, was delighted to welcome the Queen as an Honorary Ambassador of ADI, stating, “We are deeply honoured by Her Majesty’s acceptance of our invite. Queen Sofia’s committment to dementia over the years has been a crucial factor in raising awareness and combating stigma and we look forward to continue our work in this direction strengthened by Her Majesty’s patronage”

Luis Guillermo Solís Rivera, President of Costa Rica, is also an Honorary Ambassador of ADI.

Every three seconds someone in the world develops dementia. The support of Global Ambassadors is key to ensuring heightened global awareness, as well as promoting science and care for 50 million people affected by dementia worldwide.

Every three seconds someone in the world develops dementia. In May 2017, the World Health Organization (WHO) adopted a global plan on dementia that contains targets in seven areas including awareness, treatment and care. It calls on every Member State to develop its own national plan on dementia to address the unique impact of the disease in every community.   

The support of Global Ambassadors is important to ensure that collaborative, global action is taken to achieve the targets of the plan, and to support the global transformation of awareness, science and care for people living with dementia and their care partners everywhere.



Global impact of dementia

  • Every 3 seconds someone in the world develops dementia
  • Almost 50 million people in the world are estimated to be living with the disease
  • Dementia will become a billion-dollar disease in 2018
  • Alzheimer's disease and vascular dementia are the most common type of dementia, accounting for up to 90% of dementia cases
  • Symptoms may include loss of memory, difficulty performing previously routine tasks and changes in personality and mood

The Global Plan of Action on the Public Health Response to Dementia 2017-2025 was adopted by WHO during item 15.2 of the 70th session of the World Health Assembly in Geneva, Switzerland.

Find out more about the Global plan, including answers to common questions

For more information, contact:

James Smith
Communications and Policy Officer
Alzheimer’s Disease International
T: +44 (0) 20 79810880

Available for interview

Paola Barbarino
CEO, Alzheimer’s Disease International

About Alzheimer’s Disease International (ADI)

ADI is the international federation of 90 Alzheimer associations around the world, in official relations with the World Health Organization. ADI's vision is prevention, care and inclusion today, and cure tomorrow. ADI believes that the key to winning the fight against dementia lies in a unique combination of global solutions and local knowledge. ADI works locally, by empowering Alzheimer associations to promote and offer care and support for persons with dementia and their care partners, while working globally to focus attention on dementia and campaign for policy change. For more information, please visit

About Confederación Española de Familiares de Enfermos de Alzheimer (CEAFA)

CEAFA is a national non-governmental organization, whose goal is to put Alzheimer's disease and other dementias on the political agenda, seeking the necessary social commitment and putting value in the knowledge to represent and defend the interests, needs and rights of all people living with dementia. For more information, please visit